3 Reasons to Start Selling Handmade Products Online on a New Platform

As an online business owner, you have a lot of well-established selling platforms to choose from. Etsy, Shopify, and even eBay are all solid options. Why limit yourself to these well-known businesses, though? One of the great things about selling handmade products online is that you’re free to list them in various locations and experiment with multiple platforms to determine which ones work best for you.

While there are several big names in the industry, there are also up-and-coming platforms – like Rustiqued – that are worth checking out. You may feel like launching your business on a well-known platform is your best bet, but there are several perks to giving a newer one a chance. Keep reading to discover a few reasons to start selling on a new platform!

Expand Your Audience

No rule says you can only list your products in one location. In fact, doing so limits your ability to connect with potential customers. By selling your products on multiple platforms, you can reach a broader audience. Since listing your products in several locations makes sense from a business standpoint, why not try posting them on newer platforms instead of exclusively sticking to the big names?

Running multiple online stores can be a bit overwhelming at first, but with strong organizational skills, you’ll get the hang of it pretty quickly. The extra effort is worth it when you consider the fact that each additional platform you use creates additional selling opportunities.

Take Advantage of Great Deals

Newer platforms tend to offer great deals to give sellers an incentive for listing their products. At Rustiqued, for example, you can currently sign up and post your items for free. You never have to worry about fees until you start making sales. With deals like that, you really have nothing to lose!

When you join in the early days of a new platform, you may also get to keep those great rates even when the marketplace goes big. While each platform has its own policies, some will keep you at the same sales fee you signed up at even when they raise their rates.

Less Competition

When you sell your products on a site like Etsy, you have to compete against countless other sellers – many of whom may be selling products that are similar to your own. As a new business owner, you also have to figure out how to set your shop apart from ones that have been around for years and already have loyal customer bases.

Signing up to sell on a newer platform eliminates a lot of competition. Instead of selling products that are similar to the ones sold in hundreds of other shops, you may be offering goods that are unique for the platform. This means that your merchandise is more likely to appear favorably in search results instead of being buried under thousands of other listings.

Having less competition also gives you a greater degree of control over your pricing. Instead of having to worry about whether your products are priced too high or too low compared to similar products in the marketplace, you can see your prices wherever you feel comfortable.

The Bottom Line

Taking a chance on a new selling platform may seem a bit concerning, but the benefits are numerous. When you choose to sell on an up-and-coming site like Rustiqued, you get to take advantage of great deals, low competition, and a brand-new audience. You’re also getting in on the ground level of what could be the next big thing.

At Rustiqued, we’ve created an amazing marketplace for selling your handmade, unique, and rustic creations. We currently do not have any sign-up or listing fees, so joining is completely risk-free. You won’t have to pay a single penny until you start making sales. Start selling on Rustiqued today to turn your business dreams into a reality!


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