4 Steps to Turn Your Quarantine Hobby into a Business

Have you been stuck at home due to the COVID-19 pandemic? Been working on a new hobby to pass the time? If so, you might have thought how great it would be if you always had so much time to work on things you truly enjoy rather than spending the majority of your time trapped behind a desk, working in a factory, or serving customers.

Whether you’ve taken up knitting, woodworking, or virtually any other type of craft, making something with your own hands leads to a sense of accomplishment that many people simply don’t get to experience while they’re at work. Wouldn’t it be great if you could turn your quarantine hobby into something more than just a hobby?

If you are serious about pursuing your passion, getting paid for doing what you love isn’t an unattainable dream. In fact, millions of people are doing just that. Thanks to the Internet and sites like Rustiqued, opportunity is everywhere. If you are ready to turn your quarantine hobby into a business, here are a few steps to get you started.

Do Your Homework

Before diving into your new business venture, you need to do some serious thinking. First, do some self-assessment. Think about whether your newfound hobby would still be enjoyable if it became something you had to do in order to earn a living. Something that’s fun to do in your spare time might not be nearly as enjoyable if it becomes your full-time career. Consider whether you’d be willing to spend several hours each day working on your craft.

If you’re confident that you’d like to turn your hobby into a business, the next step is evaluating the market. Check online to see if other people are selling products that are similar to yours. Ideally, your product should fill a void in the market. If you are selling something that is identical to what thousands of other people are already selling, you’re going to have a hard time building an audience and making sales. If your product is unique, however, or serves a purpose that currently isn’t being served, you have a great chance of finding success.

Talk to friends and family members and ask them to provide honest feedback on your work. Be willing to accept constructive criticism and make changes if needed.

Establish Pricing

So, you have a product that people love and you’re confident that you’d enjoy making it full time. Now it’s time to come up with a price. For many people, pricing is one of the most difficult parts of selling handmade products. You want to earn a lucrative profit, but you don’t want to price your items so high that no one is willing to buy. At the same time, you don’t want to price your items too low and risk having potential customers assume that your products lack quality.

When coming up with a price, you first need to factor in the cost of your materials. You also need to think about overhead expenses, such as the cost of advertising, listing your products online, etc. Think about how much money you would like to earn per hour and how long it takes you to create a single product.

Pay attention to how much similar products are currently selling for online. Ideally, your price should fall around the median price point.

The more information you use to establish your price, the greater your likelihood of coming up with a reasonable number that will appeal to potential customers and pay your bills. If you’d prefer to keep things simple, though, many newer sellers charge three times the cost of materials for their products. Keep in mind that you can always adjust your pricing strategy, especially when you are first starting out.

Create an Online Shop

Going to local craft shows is great, but if you plan on earning a full-time income, selling online is the way to go. Rather than dealing with the hassle and expense of building your own website, create an online shop on Rustiqued. Selling handmade items on Rustiqued is easy and affordable, and doing so is an excellent way to build the business of your dreams.

Setting up a shop on Rustiqued doesn’t require web design knowledge or any special skills. With our shop setup wizard, you are just a few clicks away from having your very own online business. And unlike other platforms, there are no start-up costs. That means you can set up shop and list your items without ever having to worry about fees until you start making sales. Selling on Rustiqued is completely risk-free.

Spread the Word

With your shop up and running, it’s time to start marketing. After all, people need to know about your business before they can buy from it! Start by networking to your friends and family. Share your shop link with them, and encourage them to spread the word by telling others and posting your link on social media.

Set up business profiles on Facebook, Instagram, etc., and share photos of your products and business. Sharing “behind the scenes” glances of your process and talking about your story is a great way to build awareness of your business and form relationships with potential customers. Use your social media platforms to interact with your followers. In today’s market, consumers love buying from real people rather than faceless, soul-less corporations. Build meaningful relationships with your audience, provide exceptional customer service, and let people see you as the real person behind the business.

The Bottom Line

If you’re serious about turning the hobby you picked up during quarantine into something more, selling your creations online is the best way to achieve your goal. With Rustiqued, you can list your unique and/or rustic items online and never have to worry about fees until you start making sales. Even if your business starts off as a side hustle, it’s a great way to earn a profit doing something you love. What are you waiting for? Start selling on Rustiqued today!

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